Proudly overcompensating in the pants department.
For too long, the world’s underwear drawers have been overlooked and under-appreciated. While the rest of the dresser welcomes new arrivals every season, the humble top drawer is always at the bottom of the priority list.
We’re here to change that.JustWears began when we realised that everyone we knew was underwhelmed with their current underwear. Poorly designed, ill-fitting and all-too-sweaty pants were a perennial problem, and we decided it was high time for somebody – for us – to fix it.
And so, because we believe the first thing you put on each morning should be the best thing you wear all day, we’ve gone ahead and created the smoothest and comfiest underwear known to man.
We started by creating our patented PouchTech™ system, which you’ll find in our Active range. Designed to deliver unmatched airflow and below-the-below freedom to men living even the busiest of lifestyles, PouchTech™ keeps your private parts apart, so you can stay impossibly cool down under.
And just like every part of every pair of JustWears pants, it’s engineered from MicroModal Air, a sustainable and anti-microbial fabric made from beech tree fibres, that’s five times softer than cotton — so you can breeze through your day in total comfort.
